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How do I make a Group of those who have not opened an email?

Frank Hagan

I want to make a group of those who have NOT opened an email so I can send them a slightly modified copy of it. 

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We have an in-depth blog article on different methods to re-send an email to those that do not open it at https://ontraport.com/blog/automation/five-ways-to-resend-an-email

The easiest method is probably viewing the message listing in Contacts > Messages. You can add a header item for "Not Opened" and have ONTRAPORT generate the up-to-date Contact Group when you click the number in that column. You can then either send them a broadcast email, subscribe them to a Step Sequence, or Tag them for action later:

 

Frank Hagan

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